1941 Kester Avenue
San Francisco, CA 94507
(415) 743-4145 • Mobile (415) 743-0397
Sales and marketing professional with experience in sensors, instrumentation and automation products. Successful track record in sales management, marketing and strategic planning.
California Instruments, San Jose, CA 2008-present
$25 million manufacturer of industrial pressure transducers and mixed signal ASICs sold to worldwide industrial suppliers.
Director of Marketing and Sales
Worldwide sales and marketing responsibility with supervision of five regional managers, three inside sales engineers and 14 independent manufacturers’ representatives.
- Developed and implemented marketing and sales plans resulting in 400% revenue growth) $6 million to $25 million in annual sales) over a six year period.
- Established sales rep network for industrial and automotive pressure sensor product line.
- Secured key design wins with major customers in automotive an industrial markets in North America and Japan.
Silicon Sensor products, Fremont, CA 2001-2008
$6 million manufacturer of silicon micromachined pressure sensors sold to automotive and medical customers.
Director of North American Sales
Managed a sales team of five regional managers and 31 distributors in the U.S., Canada and Mexico.
- Developed and implemented strategic marketing plan resulting in successful penetration of automotive and medical accounts.
- Launched three new sensor product lines to U.S. distribution channel, resulting in a 34% increase in sales (from $4 million to $6 million annually) in less than three years.
BS Mechanical Engineering, 1996
University of California, Berkeley, CA
Instrument Society of America
Society of Automotive Engineers
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