Blog

How to keep your work from creeping into your personal life

BY ELIZABETH GRACE SAUNDERS Why do so many people feel like they’re never really able to turn work off completely? With some jobs, you truly do have to be available to work 24/7: think doctor on an on-call day. But most jobs don’t require giving your work this level of access to your personal time. So why... Read More

Do your employees do personal tasks during the workday? Here’s why you should let them

Published June 18, 2019.  As an employer, it’s natural to want to get the most out of your employees during the workday. The more productive they are, the more your business benefits. In fact, when you’re on the management side, you may not take kindly to catching your employees engaging in personal tasks during the day,... Read More

Same Side Selling: 9 Integrity-Based Approaches to Fuel Your Sales

By Shama HyderFounder and CEO, Zen Media Today’s connected consumer, a boundary-defying social phenomenon that blurs the lines between consumers, corporate buyers and other external and internal stakeholders, demands highly personalized products and services customized to individual needs. That’s why connected consumers are saying enough to: Impersonal engagements Pushy interactions Scripted up-selling When salespeople utilize strategies that... Read More

The Only Reason Most Salespeople Aren’t Getting Any Results from Social Selling

By thought-horizon | May 2, 2019 There has been considerable buzz around social selling in recent years. Cited as the “future of sales,” it has been significantly impacting lead generation and prospecting for businesses of various sizes. Since introduced, social selling has offered better ways for sales professionals to find, approach, and engage with prospects. However, the bigger picture... Read More

5 Ways to Be a Successful Account Executive

As an Account Executive, how many times have you dreaded making a sales call, wondering if the prospect really wanted to hear from you? Sales is a tough job, but it can also be very rewarding. The latest surveys and research indicates that customer experience is the most significant differentiator these days. Customers expect their experience with... Read More