Category Archives: National Job News
47 Dumbest Things Salespeople Say All the Time
By Geoffrey James – Every time a customer hears or reads these common words or phrases, they’re less likely to buy from you. Over the years, I’ve reviewed and rewritten hundreds of sales and marketing emails. I’ve also received thousands of them and, since it’s my radar, I immediately notice what they’re doing wrong. Anyway, I... Read More
How AI Is Changing Sales
By Victor Antonio – Companies are using AI in all kinds of innovative ways to advance their businesses. If you’ve ever searched Netflix to watch a movie, AI (a recommendation algorithm) was no doubt used in your decision about what to watch. If you’ve shopped on Amazon, your decision about what to buy was also... Read More
Summertime Slowdown
By John Barrows – The days are long, the temperature is hot and the Red Sox and Yankees are battling it out, which means summer is here. Unfortunately for us in sales that means a summer slowdown is coming before the hockey stick of Q4 hits. Instead of falling victim to the slowdown and struggling... Read More
Stop Wasting Time on Clients Who Won’t Close. Here’s How AI Will Make You Better at Sales
By Heather Wilde – No matter what type of company you have, how many people you convince to use your product or service can mean the difference between success and failure. While we may use marketing, advertising or good-old-fashioned chutzpah to reach our goals, for many the most reliable way to get people to convert into customers is still... Read More
A Survey of 1,700 Companies Reveals Common B2B Pricing Mistakes
By Ron Kermisch and David Burns – Poor pricing practices are insidious — they damage a company’s economics but can go unnoticed for years. Consider the case of a major industrial goods manufacturer that was struggling with low profit margins, relative both to competitors and to its own historical performance. It traced much of the... Read More